Macy’s launches first-ever NFT series in celebration of the 95th Annual Macy’s Thanksgiving Day Parade®. A special auction of 10 Epic designs to benefit Make-A-Wish® begins Nov. 19 and is available via On Nov. 25, a drop of 9,500 free generative NFTs begins at 10:00 AM ET featuring iconic balloons from nine decades of Macy’s Parade history, available to fans on a first-come, first served basis via This video includes examples of classic Macy’s Parade NFT designs.

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